Wellness and weight loss have become important but hard goals for many people in today’s busy world.
Apps for health have become very popular since the rise of technology.
Noom is one of the most well-known of these apps.
Noom is advertised as more than just a diet plan.
It says it can help people form healthier habits that will last by using methods based on psychology and behavior.
But does it live up to all the fuss? As someone who has used Noom for 12 weeks, I can give you an honest opinion on its features, pros, cons, and general usefulness.
What Does Noom App do?

Noom is a wellness app that you can subscribe to and that helps you lose weight and make better choices.
Unlike most eating apps, which only focus on counting calories, Noom is different because it takes a psychological approach.
The app uses Cognitive Behavioral Therapy (CBT) ideas, individual coaching, and short educational lessons to help people figure out “why” they eat the way they do.
Not only do you want to lose weight, but you also want to form long-term habits that will improve your health in the long run.
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How Does Noom App Work?
The first step in using Noom is to fill out a thorough questionnaire about your goals, lifestyle, food preferences, and level of physical exercise.
The app then gives you a custom learning plan and calorie budget that are made just for you.
Best Features of Noom App
Daily Lessons and Quizzes: These short, interesting lessons cover things like how to deal with stress, how to stop emotional eating, and how to put foods into groups.
Food Logging: Users record their meals, and the app sorts foods into three groups: green (low calories and high in nutrients), yellow (mid calories), and red (high calories and low in nutrients).
Activity Tracking: Fitness trackers can connect to Noom so you can keep track of your steps and exercise.
Coaching: A coach is given to each person to keep them going and answer their questions.
Support Groups: Group chats make you feel accountable and part of a group.
Progress Tracking: Graphs show you how much weight you’ve lost and how well you’re behaving.
Pros of Noom App
Foundation in Psychology: Noom’s strength is that it puts psychology first. Instead of quick fixes, it gives you the tools to make habits that last.
Goals that can be changed: Noom’s plans are made to fit the needs of each person, whether they want to lose weight, lower their cholesterol, or just make better habits.
Content for learning: The short lessons are interesting, based on good science, and often funny, which makes the trip fun.
Sorting Food into Groups: The “green, yellow, red” method is easy to understand and doesn’t make you feel bad about indulging in small amounts of your favorite treats.
Interface that is easy to use: There are nice graphics and a simple interface in this app, and it works well with exercise trackers.
Cons of Noom App
Cost: Plans for Noom cost an average of $50 a month after the trial. But for people who are serious about their health goals, the value can be greater than the cost.
Commitment of Time: It takes work to keep track of meals, do daily lessons, and talk to a teacher. People who are already busy might find this too much to handle.
Coaching with set standards: The coaches give helpful feedback, but sometimes I felt like their answers were more generic than I thought they would be.
Focus on Calories: Noom’s focus on sticking to a calorie budget might not appeal to everyone, even though the company has a complete philosophy.
Noom App Comparison
Feature | Noom | MyFitnessPal | WW (WeightWatchers) | Fitbit App |
---|---|---|---|---|
Approach | Psychology-based behavior change | Calorie and macronutrient tracking | Points-based food system | Activity and health tracking |
Cost | $50/month | Free (Premium: $19.99/month) | $10-$45/month | Free (Premium: $9.99/month) |
Personalized Coaching | Yes | No | Yes | No |
Community Support | Yes (Group Chats) | Yes | Yes | Yes |
Food Database | Extensive, categorized by green/yellow/red | Extensive | Points-based | Extensive |
Free Trial | Yes (14 days) | Yes | No | Yes |
What I Thought About Noom App
I have to say I wasn’t sure about Noom when I first signed up for it. Like a lot of other people, I’ve tried different apps that said they could help me lose weight.
But what interested me about Noom was that it promised to change habits instead of strict eating rules.
Weeks 1–3: A Change in Mindset
The first three weeks opened my eyes. Noom didn’t just talk about the “what” of eating; she also talked about the “why.”
I learned about trigger foods and how feelings can change the way you eat, for example.
The app’s tone of not judging made writing down meals feel powerful instead of punishing.
Weeks 4 through 8: Making Habits
By the second month, Noom’s lessons in psychology had helped me make small changes that would last, like paying attention to what I eat and controlling my portion sizes.
I liked that Noom didn’t say whether a food was “good” or “bad.” The app instead gave people ways to find a balance, such as saving “red foods” for special events instead of getting rid of them completely.
Weeks 9–12: Keeping track of progress
The weight graph was one of my best parts. Even when the scale went up and down, seeing small steps forward kept me going.
By the end of the 12 weeks, I felt like I had more control over my decisions, and I had a better relationship with food.
I had lost 8 pounds and, more importantly, I felt like I could keep it off.
Case Study:
I’ve searched on different forums and got this user review. Reddit User (Misioo) said It worked for me. I lost > 70 lbs over six months, did not extend the subscription, and have kept the new weight for 3 years now. I recommended Noom to many people; their success varied. For more knowledge visit Reddit
Final Words
Noom does what it says it will do, which is to change your behavior for good instead of just losing weight temporarily.
When it comes to diet apps, this one stands out because it uses psychology to help people lose weight.
The subscription fee is high, and some features, like coaching, could be more tailored to your needs.
However, the general experience is worth the money for people who are serious about making positive changes in their lives.
From my point of view, Noom was like having a helpful guide lead me through a maze of false information about health and diets.
If you’re tired of yo-yo dieting, this app is a great option because it can help you gain confidence, mindfulness, and a healthy view of health.
Take advantage of Noom’s free trial if you’re interested but not sure.
I know for sure that even 12 weeks with Noom gave me tools and knowledge I’ll use for the rest of my life because I’ve used them.
Also, who knows? It could be the long-term path to better health you’ve been looking for.
FAQs
Who should try Noom?
Noom is great for people who want to lose weight or live a healthier life in a way that lasts and focuses on education.
Is Noom good for vegetarians or people who have to watch what they eat?
Yes, Noom can work with a number of meals, such as vegan, gluten-free, vegetarian, and keto. The app lets people change their meal plans to fit their needs.
Source:
Noom Diet review for 2025: A registered dietitian weighs in. (2024, December 5). Healthline.
The best way to lose weight boils down to these three things. (2019, April 24). [Video]. NBC News.
Meyer, A. (2023, August 16). What is noom and is it healthy? EatingWell.